After reading the recent Chris Hughes Op-Ed in the NYTimes about Facebook I have been thinking about social networks. Having used just about every service out there, tried my hand in helping build one, and being immersed in social feeds for the last decade, I wanted to weigh in on where things might be going. …
Tags: Networks, Social MediaUnderstanding when your company or brand is being talked about is important. Understanding whether or not your company or brand is being talked about positively or negatively may be more important. In the last few years the research behind sentiment analysis has ranged from thumbs upthumbs down and emoticon faces to more advanced methods. A …
Tags: Brands, BuzzLogic, Marketing, Marketing and Advertising, Social MediaImage by Getty Images via Daylife Since starting this blog I have been getting an increasing amount of PR firms pitching various products, promotions, companies, and more. My information is easy enough to obtain, or you can even fill out a form and I like being this reachable. Lately it seems that the quality of …
Tags: Public Relations, Social Media, SpamI recently went to a discussion in NYC called Social Media Bootcamp which was put on by Seth Goldstein of SocialMedia.com I am bit late to posting – but nonetheless my thoughts are below. The main takeaway for me over the course of the half day event was that quality over volume wins every time. …
Tags: Social Media, Social Media Bootcamp, SocialMedianLast year I posted about Social Media Spring Cleaning in which I explained that every so often you need to clean out your social media accounts. In an effort to stick with the same question set here they are: Are you using all your profiles? Everyday? Every Week? Every Month? Are you gaining the original …
Tags: Facebook Connect, Social Media, Social networkI believe that copy and paste is the best Social Media (or cut and paste) tool that is available today. The simple act of a few key strokes can generate more viewsactionsclicks that just about any other method or distribution strategy. (I knew someone had come to this realization before me and with a quick …
Tags: Broadcasting Brain, google reader, Instant messaging, Social Media, TwitterAdAge recently published a story called Six Ways Ad Agencies Are Reeling in New Business Now from Rupal Parekh In it they describe 6 ways you can get new customers (as an ad agency) which really speak volumes about any organization whether you are an ad agency or a simply trying to sell a product. …
Tags: Communication, Marketing, Marketing and Advertising, Social MediaGuest post by Josh Whitford of Unconventional Marketing Image by luc legay via Flickr As the social media scene unfolds there is now more opportunity than ever to join a variety of social networking sites like Facebook, Twitter, MySpace, WordPress and so on. The problem now more than anything is having the ability to manage …
Tags: Facebook, gmail, MySpace, Social Media, TwitterBill Hunt is the CEO of Global Strategies, and will be speaking at the keynote round table discussion Why does search get credit for everything? He is speaking on the same panel as Randy Peterson, recently interviewed here. You are participating in a keynote roundtable this year at the SES 2008 show in San Jose …
Tags: Bill Hunt, SEM, SEO, SES 2008, SES 2008: San Jose, SMM, Social MediaIts time to clean out your social media profiles. A lot of people have been buzzing about what they are doing with their profiles such as Hugh MacLeod deleting his twitter account, and Andrew Baron putting his Twitter account up for sale (as written about by Chris Brogan). Which you can see the ebay auction …
Tags: Social Media, Social Media Marketing