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Tag: Design

A Sea of Sameness

October 26, 2018 by Eric Friedman

Inspired by this tweet, and the rabbit hole of conversations surrounding it, I was motivated to share some thoughts on the similar look and feel of B2B startups.   As Brianne mentions, many companies are starting to invest in their brands. Having a story that resonates and a look and feel to go with it …

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Tags: b2b, Design

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