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Tag: Building The Machine

Early Stage Advisor Equity Grants

November 18, 2022 by Eric Friedman

I have been thinking about early stage equity and advisor grants for some time, including a post in 2016, that I rely on and wanted to revisit. I have had a few founder friends reach out to me asking about how much equity to give to an advisor, and had some operators reach out asking …

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Tags: Advising, Building The Machine

Lessons Learned in a Downturn

August 14, 2022 by Eric Friedman

In reading about macro market events during the pandemic, I learned that people writing down their thoughts – in journals or notes – benefited greatly. I have done this a few times over the past few years, and in some cases it makes sense to publish those thoughts here. To share what I have learned, …

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Tags: Building The Machine, Hiring, Layoffs

Building The Machine Podcast Episode 2: Alex MacCaw, CEO of Clearbit

February 23, 2020 by Eric Friedman

Last year I had the pleasure of meeting Alex MacCaw, CEO of Clearbit who has been building one of the more interesting data companies, and is definitely a Quiet Giant. We sat down for an interview about Building The Machine and I am excited to share it below. They call themselves a “marketing data engine …

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Tags: Alex MacCaw, Building The Machine, Building The Machine Podcast, Podcast

Building The Machine Podcast Episode 1: Nick Patrick, CEO of Radar

February 10, 2020 by Eric Friedman

I am excited to launch the first episode of the Building The Machine Podcast with my friend Nick Patrick who is the CEO and co-founder of Radar.io a location data infrastructure company. We go deep into the flywheel he has built, and go back to the beginning. The goal of this show is to dive …

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Tags: Building The Machine, Building The Machine Podcast, Coby Berman, Nick Patrick, Radar.io

The First 10 People

May 1, 2019 by Eric Friedman

The first 10 people of a new company can be responsible for making or breaking an organization.  Put another way, its all about the team. People can matter more than things like the funding you have, traction and usage, product market fit, and many other things that seem to be at the top of everyones …

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Tags: Building The Machine, Hiring

Building The Machine

February 25, 2019 by Eric Friedman

I decided to leave my recent role and get back to doing what I love – advising founders. My goal is to help entrepreneurs build the machine within their startup to help their companies grow and scale and keep them running smoothly. For now, this means advising early stage teams and offering myself as a …

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Tags: Building The Machine, COO In A Box, Eric Friedman

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