Eric is focused on investing in and advising founders building and executing incredible early stage startups.
Eric Friedman was previously leading the early stage program at Expa focussed on early stage companies, and building Expa Labs. Previously at Foursquare for ~6 years, Eric helped build the Business Development team (2+ years) followed by starting the sales team (3 years) with the first scalable revenue products as Global Senior Director of Sales and Revenue Operations. Helping build the local sales, mid market sales, national sales, and ad tech practice (Pinpoint) Eric helped turn Foursquare into a business.
Eric was formerly at Union Square Ventures, a venture capital firm focussed on early stage web services and technology companies. He also spent three years working at Reprise Media, a full service SEM, SEO, and social media agency startup that was acquired by IPG in 2007. Prior to that Eric spent time at Grey Advertising working at Mediacom and Beyond Interactive with clients within both divisions. Eric has combined his entrepreneurial interests and experience in product management, finance, marketing, and account management in his work. Eric has a BBA from George Washington University.
I use this blog as a platform for my own views, not that of my employer, and to get feedback on ideas, think about projects and learn new things.
This site was originally started as an experiment of blogging in general and a way to participate in the conversation. Since its inception it has grown to include a network of other marketing and technology bloggers, become a source for marketers looking to define marketing 2.0 topics, and become standard marketing reading for many in their daily blog rolling.
If you want to get in touch send me an email at Eric Friedman AT gmail
Speaking Engagements / Other stuff
3/31/2014 – Launch of Foursquare Ad products in LatAm with IMS – AdExchanger
3/27/2014 – Launch of Foursquare Ads in LatAM – ClickZ
2/27/2014 – Foursquare Audience Network overview – AdAge
2/17/2012 – GW Alumni Blog
11/07/11 – WSJ Live Lunch – Steve Jobs book interview
11/01/11 – Social Media Analtyics
10/11/11 – Web 2.0 Expo NY – Play to Win: How RadioShack and foursquare partner on location marketing
09/22/11 – ABC Segment with Tory Johnson
06/07/2011 –OMMA Mobile 2011 – New Deal: Will Coupons, Flash Sales, Check-Ins Localize Mobile?
InAustin SXSW – A Connecting People Film
May 2010 – Social Media Symposium – New World Stage