Every quarter or so I help co-organize an event called Building the Sales Machine focussed on getting together the people in NYC who are building great sales organizations. Whether its a small startup or a scaling sales enterprise, we cover a wide variety of topics.
I had the pleasure this time around of hosting Steli Efti who is the CEO of Close.IO.
I got the pleasure of meeting Steli by becoming a customer, getting the Foursquare local team up and using his software.
Our events are really focussed on tactical advice and a “no fluff” style of interview that I hope you enjoy. Comments and feedback most welcomed!