All posts in category Internet

Best & Worst Airlines: Follow-Up

As a follow-up to my recent post on the “Best & Worst Airlines: 2008,” I wanted to provide an update on my rant about American Airlines. After canceling a day of meetings due to an inconvenient delay, I was told by American Airlines customer service that I could mail a letter to their claims department [...]

The Best & The Worst Airlines 2008

I’ve been travelling a fair amount lately and I’m beginning to get a little too familiar with the different airlines, airports and even gates. I am now starting to base my travel decisions on which airport and airline has the fastest and most comfortable security and boarding process. Most Comfortable Experience Delta at La Guardia [...]

Mobile Friendly Websites: September’07 Update

Below is an updated list of some great websites designed specifically for your blackberry, pda, or mobile phone web browser: Coming Soon! Marketing.fm’s online directory of Mobile Friendly websites (please feel free to pass along any mobile sites that you think we should list in addition to our collection below). September ’07 Update: Google has [...]

Internet Ad spending to be higher than all other media by 2011 (Veronis Suhler Stevenson)

Mediapost has a great writeup of the Veronis Suhler Stevenson report stating that Internet advertising is expected to become the largest ad segment in 2011, surpassing newspapers. Mediapost provides a very solid deep dive into the VSS report. Will this come to pass? Well, there is strong evidence in support of it happening. I believe [...]

Google Alerts & Feedburner’s RSS

From a marketing perspective, I think RSS will ultimately replace email marketing and other forms of “elected” customer communication. For example, instead of receiving emails from your favorite brands and stores on a monthly or weekly cycle, RSS marketing will allow customers to receive updates only when there is relevant news such as a sale [...]

Really Simple Ideas For RSS

RSS is here to stay (well, at least Google thinks so as evidenced by the purchase of Feedburner). I’m guessing that Google will do a lot for RSS – the integration of feeds on one’s personal Google homepage has already caused the use of RSS to grow exponentially. Most importantly, the marketing potential for RSS [...]

Self-Marketing 2.0 Part 3: Networking Through Linked-In

In our last Self-Marketing-themed post, we took a look at how the web has revolutionized job search and how one can optimize his or her resume through keywords and personal SEO. Today I would like to discuss the career benefits of social networking and blogging. Linked-In and Career-Focused Social Networking Linked-In is a career-focused social [...]

Self-Marketing 2.0 Part 2: Blogs

Blogs: The New Resume? While some people have referred to blogs as “the new resume,” I would argue that blogs have become the new personal reference. For example, if a job candidate has a blog, you should check it out! At the very least, it will let you know very quickly how he or she [...]

WPP: Marketing Cannibalization?

Sir Martin Sorrell has a keen eye for acquisition (both hostile and friendly) when it comes to the marketing services industry. In the last year, Sorrell has taken an interest in online media & technology companies such as Wild Tanget, JumpTap, Video Egg, and most recently: 24/7 Real Media. WPP’s strategy is remarkably different from [...]

Mobile Friendly Websites: 5/9 Update

Below is an updated list of some great websites designed specifically for your blackberry, pda, or mobile phone web browser: 5/9 Update: MLB.com: It can sometimes be difficult to get the scores of your favorite team while on the go. Major League Baseball has a fantastic new WAP site designed for mobile browsing. Fans can [...]