All posts in category RSS

Too Late for NewsGator

5 Comments
by on January 9, 2008  •  Permalink
Posted in RSS, Social Networking
Tagged , , ,

Right now people are going crazy over the fact that NewsGator has released their products for free. I think it is too late. I understand the reasons why: 1. Attention spans have value – gain more attention (via your reader) gain value 2. Go after the Enterprise – easier sell to larger firms when the [...]

Posted by Eric Friedman on January 9, 2008

http://www.ericgfriedman.com/2008/01/09/too-late-for-newsgator/

Google Alerts & Feedburner’s RSS

8 Comments
by on August 1, 2007  •  Permalink
Posted in Advertising, Brands, Business, Internet, Marketing, Marketing 2.0, Marketing and Advertising Network, Marketing.fm, RSS, Technology

From a marketing perspective, I think RSS will ultimately replace email marketing and other forms of “elected” customer communication. For example, instead of receiving emails from your favorite brands and stores on a monthly or weekly cycle, RSS marketing will allow customers to receive updates only when there is relevant news such as a sale [...]

Posted by Lee on August 1, 2007

http://www.ericgfriedman.com/2007/08/01/google-alerts-feedburners-rss/

Marketing.fm Turns 1 Year Old

4 Comments
by on March 3, 2007  •  Permalink
Posted in Advertise Different, Advertising, Advertising Agency, blogs, Books, Brands, Business, Conferences, Consumers, funny, Globalization, Interactive Advertising, Internet, Links Roundup, Marketing, Marketing 101, Marketing 2.0, Marketing 2.0 101, Marketing and Advertising Network, Marketing Blogs, Marketing Links, Marketing Podcast, Marketing Podcasts, Marketing.fm, memes, Mobile, Movies, New Markets, Out of Home, Podcast, Podcasts, Polls, Print, Radio, Research Different, Reviews, RSS, Search, Self-Marketing 2.0, Social Networking, Software, Technology, Television, Video, Viral, Viral Marketing, VOIP
Tagged

Its official – we have been blogging for 1 year! It all started with a first blog post called Joining the conversation on March 3rd 2006 and we havnt looked back since. (first post here) Our initial message is still true today and hopefully we have fulfilled our promise to cover the latest and greatest [...]

Posted by Eric Friedman on March 3, 2007

http://www.ericgfriedman.com/2007/03/03/marketingfm-turns-1-year-old/

What is RSS? – What is Really Simple syndication?

59 Comments
by on September 25, 2006  •  Permalink
Posted in Advertising, Marketing 101, Marketing 2.0, Marketing 2.0 101, Marketing.fm, RSS

Many people are talking about feed readers, syndicating content, blogs and other new age and “marketing 2.0″ topics – but sometimes its hard to find a simple and easy definition of what is going on. This article will simply define and explain RSS for the everyday user! (don’t worry pictures are included) This is also [...]

Posted by Eric Friedman on September 25, 2006

http://www.ericgfriedman.com/2006/09/25/what-is-rss-what-is-really-simple-syndication/