Louis Vuitton put up what I believe is their first video ad called Louis Vuitton Journeys (embedded below – feed readers click through to view) The overall message is “Where will life take you?” along with many other cliché lines like the ones from the end of the video shown below… Does the person create [...]
All posts in category Viral Marketing
Louis Vuitton – First TV Ad
Posted in Television, Viral Video
Tagged tv
Posted by Eric Friedman on February 28, 2008
http://www.ericgfriedman.com/2008/02/28/louis-vuitton-first-tv-ad/
Make My Logo Bigger (just use this cream)
A recent funny viral video being sent around over at www.MakeMyLogoBigger.com showing how you can FINALLY take care of all that white space on your website or brochure! Screen grab below…be sure to checkout the real video. This was put on by the creative folks over at AgencyFusion [tags] Viral Video, http://www.makemylogobiggercream.com/, Marketing.fm [/tags]
Posted by Eric Friedman on November 8, 2007
http://www.ericgfriedman.com/2007/11/08/make-my-logo-bigger-just-use-this-cream/
TakeBackTheFuture.com – FOX Viral Marketing
During the latest episode of Family Guy Fox showed advertising during the commercial breaks as well as during the show for www.TakeBackTheFuture.com. After checking out the website it is clear it is for the new Terminator show that is coming out on Fox in January 2008. It is now also listed on IMDB officially. Looking [...]
Posted by Eric Friedman on November 6, 2007
http://www.ericgfriedman.com/2007/11/06/takebackthefuturecom-fox-viral-marketing/
Microsoft Viral Videos Promoting the new Windows Live Hotmail
LiveSide.Net points us to the new Windows Live Hotmail video’s Microsoft is using to promote the new service. Upon the launch of Windows Live Hotmail, Microsoft decided to not automatically upgrade all of their current Hotmail users to the Windows Live version of the service, but rather to ease them into the upgrade by giving [...]
Posted by Eric Friedman on May 19, 2007
http://www.ericgfriedman.com/2007/05/19/microsoft-viral-videos-promoting-the-new-windows-live-hotmail/
Kraft Needs to be more careful where they advertise
I recently came across the following interactive ad buy by Kraft for the Macaroni and Cheese brand. Kraft created a custom brand message surrounding the video player on collegehumor.com As you can see from the screenshot below, an injured girl floating face down juxtaposed against the family friendly mac n cheese brand does not seem [...]
Posted by Eric Friedman on April 5, 2007
http://www.ericgfriedman.com/2007/04/05/kraft-needs-to-be-more-careful-where-they-advertise/
Engagement Marketing: Share The Love
Youth Marketing Conference Presentation Coverage: 11:00 am: “Engagement Marketing” with Jim Scheinman, Bebo VP Business Development & Sales. As a prelude to our coverage of the Youth Marketing Conferece, Eric and I interviewed Jim Scheinman in Marketing.fm podcast #5. Introduction: Jim Scheinman has been involved in the Social Networking space since it’s inception – he [...]
Posted by Lee on March 26, 2007
http://www.ericgfriedman.com/2007/03/26/engagement-marketing-share-the-love/
Bob Iger: Dissappointed in Advertising Creative
In a recent AdAge interview, Bob Iger commented: The advertising industry is behind where it needs to be in tailoring messaging to these new platforms. There are great opportunities, but we may have to show them the way a little bit more. I’d say I’m a little disappointed with where things stand today because there’s [...]
Posted by Lee on March 12, 2007
http://www.ericgfriedman.com/2007/03/12/bob-iger-dissappointed-in-advertising-creative/
The Rights and Wrongs of Brand Evangelism!
I recently did some research on what we all now know as “Brand Evangelism.” I looked into two very interesting initiative launched by reputable companies who appear to be on cutting edge of this craze. The first being Starwood Hotels and Resorts which launched its “Starwood Lurker” on popular travel website Flyertalk.com. So what is [...]
Posted by Adam on March 7, 2007
http://www.ericgfriedman.com/2007/03/07/the-rights-and-wrongs-of-brand-evangelism/
Marketing.fm Turns 1 Year Old
Posted in Advertise Different, Advertising, Advertising Agency, blogs, Books, Brands, Business, Conferences, Consumers, funny, Globalization, Interactive Advertising, Internet, Links Roundup, Marketing, Marketing 101, Marketing 2.0, Marketing 2.0 101, Marketing and Advertising Network, Marketing Blogs, Marketing Links, Marketing Podcast, Marketing Podcasts, Marketing.fm, memes, Mobile, Movies, New Markets, Out of Home, Podcast, Podcasts, Polls, Print, Radio, Research Different, Reviews, RSS, Search, Self-Marketing 2.0, Social Networking, Software, Technology, Television, Video, Viral, Viral Marketing, VOIP
Tagged Music
Its official – we have been blogging for 1 year! It all started with a first blog post called Joining the conversation on March 3rd 2006 and we havnt looked back since. (first post here) Our initial message is still true today and hopefully we have fulfilled our promise to cover the latest and greatest [...]
Posted by Eric Friedman on March 3, 2007
http://www.ericgfriedman.com/2007/03/03/marketingfm-turns-1-year-old/
Viral eCards For Black Snake Moan
I’m not sure how great the movie Black Snake Moan will be but I got a kick out of this eCard marketing idea: You can superimpose your face on either Samuel L. Jackson or Christina Ricci’s character. I think it’s a great idea albeit, a little freaky. Related Links: Viral Interactive Marketing For The Office [...]
Posted by Lee on February 10, 2007
http://www.ericgfriedman.com/2007/02/10/viral-ecards-for-black-snake-moan/
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