All posts in category Podcast

Marketing.fm Podcast Interview With Penelope Trunk: The Brazen Careerist

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by on May 29, 2007  •  Permalink
Posted in blogs, Books, Business, Interviews, Marketing Blogs, Marketing.fm, Podcasts, Self-Marketing 2.0

Welcome back to another Marketing Podcast at Marketing.fm In the latest Marketing.fm podcast, we had the pleasure of speaking with Penelope Trunk, columnist for the Boston Globe, Yahoo Finance and author of the new book The Brazen Careerist: The New Rules For Success . Download this episode (right click and save) Show Notes: Introduction: Penelope’s [...]

Posted by Lee on May 29, 2007

http://www.ericgfriedman.com/2007/05/29/marketingfm-podcast-interview-with-penelope-trunk-the-brazen-careerist/

Marketing.fm Podcast Interview With Kevin Roberts: Winning The Consumer Revolution

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by on April 20, 2007  •  Permalink
Posted in Advertising, Advertising Agency, blogs, Books, Brands, Business, Consumers, Marketing, Marketing 2.0, Marketing Podcasts, Marketing.fm, Podcast, Technology

Welcome back to another Marketing Podcast at Marketing.fm In the latest Marketing.fm podcast, we had the pleasure of speaking with Kevin Roberts, CEO of Worldwide Saatchi & Saatchi Ideas Company. Marketing Podcast Download this episode (right click and save) Show Notes: Kevin’s Story: 30 years of brand marketing at Mary Quant, P&G, Gillette, Pepsico and [...]

Posted by Marketing.fm on April 20, 2007

http://www.ericgfriedman.com/2007/04/20/marketingfm-podcast-interview-with-kevin-roberts-winning-the-consumer-revolution/

Marketing.fm Marketing Podcast Show 10 – Interview with Michael MacDonald

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by on April 4, 2007  •  Permalink
Posted in Marketing, Marketing Blogs, Marketing Podcast, Marketing Podcasts, Marketing.fm, Podcast, Podcasts

Welcome back to another Marketing Podcast at Marketing.fm Marketing Podcast Marketing Podcast Show 10 is an interview with Michael C. Mac Donald, Corp. Senior Vice President, President, Marketing Operations for Xerox Corporation. From his official bio: Mac Donald is responsible for corporate marketing, xerox.com, advertising, brand, public relations and corporate communications. This was a great [...]

Posted by Eric Friedman on April 4, 2007

http://www.ericgfriedman.com/2007/04/04/marketingfm-marketing-podcast-show-10-interview-with-michael-macdonald/

Youth Marketing Conference: 3/26 Agenda

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by on March 25, 2007  •  Permalink
Posted in blogs, Brands, Business, Conferences, Consumers, Interactive Advertising, Internet, Marketing, Marketing 2.0, Marketing Blogs, Marketing Podcast, Marketing.fm, Mobile, Podcasts, Technology

Youth Marketing Conference Coverage: 3/26 Agenda

Posted by Lee on March 25, 2007

http://www.ericgfriedman.com/2007/03/25/youth-marketing-conference-326-agenda/

Interactive Shoe Design From Vans

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by on March 15, 2007  •  Permalink
Posted in Brands, Business, Consumers, Interactive Advertising, Internet, Marketing 2.0, Marketing Blogs, Marketing Podcast, Podcasts, Technology

The online shopping portal for Vans shoes allows visitors to customize their shoes. I recently discovered this function while researching our interview with Doug Palladini, VP of Marketing for Vans. I had so much fun with the site that I ended up ordering a customized pair of Vans. I think all brands should leverage technology [...]

Posted by Lee on March 15, 2007

http://www.ericgfriedman.com/2007/03/15/interactive-shoe-design-from-vans/

Marketing.fm Turns 1 Year Old

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by on March 3, 2007  •  Permalink
Posted in Advertise Different, Advertising, Advertising Agency, blogs, Books, Brands, Business, Conferences, Consumers, funny, Globalization, Interactive Advertising, Internet, Links Roundup, Marketing, Marketing 101, Marketing 2.0, Marketing 2.0 101, Marketing and Advertising Network, Marketing Blogs, Marketing Links, Marketing Podcast, Marketing Podcasts, Marketing.fm, memes, Mobile, Movies, New Markets, Out of Home, Podcast, Podcasts, Polls, Print, Radio, Research Different, Reviews, RSS, Search, Self-Marketing 2.0, Social Networking, Software, Technology, Television, Video, Viral, Viral Marketing, VOIP
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Its official – we have been blogging for 1 year! It all started with a first blog post called Joining the conversation on March 3rd 2006 and we havnt looked back since. (first post here) Our initial message is still true today and hopefully we have fulfilled our promise to cover the latest and greatest [...]

Posted by Eric Friedman on March 3, 2007

http://www.ericgfriedman.com/2007/03/03/marketingfm-turns-1-year-old/

Marketing.fm – Marketing Podcast Show #3: Interview with Kevin Perkins

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by on October 31, 2006  •  Permalink
Posted in Advertising, Marketing 2.0, Marketing Blogs, Marketing Podcast, Marketing Podcasts, Marketing.fm, Mobile, Podcast, Podcasts, Technology

Welcome back to another Marketing Podcast at Marketing.fm Marketing Podcast Welcome to the Marketing and Advertising Podcast Show #3: Special interview with Kevin Perkins CEO of Greenlight Wireless. Download this episode (right click and save) Show notes: Intro and new voicemail number (please disregard the comment voicemail number!) Interview and discussion throughout the show; Kevin [...]

Posted by Eric Friedman on October 31, 2006

http://www.ericgfriedman.com/2006/10/31/marketingfm-marketing-podcast-show-3-interview-with-kevin-perkins/

Marketing.fm – Marketing Podcast #1

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by on September 3, 2006  •  Permalink
Posted in Advertising, blogs, Brands, Consumers, Internet, Marketing, Marketing Podcast, Marketing Podcasts, Marketing.fm, Podcasts

Hello M.FM Readers! Welcome back to another Marketing Podcast at Marketing.fm Marketing Podcast Download this episode (right click and save) We have finally decided to start podcasting – and we have some amazing guests and interviews lined up – but we had to start somewhere! Our first podcast was recorded last week and we think [...]

Posted by Eric Friedman on September 3, 2006

http://www.ericgfriedman.com/2006/09/03/marketingfm-podcast-1-introducting-the-new-marketing-podcast/

Podcasts on Blackberries

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by on May 3, 2006  •  Permalink
Posted in Marketing, Marketing.fm, Mobile, Podcasts

Mobile users will soon be able to listen to their favorite podcasts via Blackberry and Treo. Not only will PDA’s become MP3 and video capable, but users will be able to receive updated video and audio casts via RSS feed. Basically one will no longer need to synchronize his or her iPod with a computer [...]

Posted by Lee on May 3, 2006

http://www.ericgfriedman.com/2006/05/03/podcasts-on-blackberries/

Online ads continue to gain share of budgets

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by on April 20, 2006  •  Permalink
Posted in Globalization, Interactive Advertising, Internet, Marketing, Marketing.fm, New Markets, Out of Home, Podcasts, Radio

Its seems incredibly obvious that online and interactive spending will out perform other mediums in the coming years – but the reports and analysis have to come out anyways. I suppose without these in depth reports there would be no numeric evidence to support budget changes when some marketing visionary needs to put together a [...]

Posted by Eric Friedman on April 20, 2006

http://www.ericgfriedman.com/2006/04/20/online-ads-continue-to-gain-share-of-budgets/

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