All posts in category Marketing and Advertising Network

Yahoo! & Blue Lithium: Another Acquisition?

8 Comments
by on August 8, 2007  •  Permalink
Posted in Ad Networks, Advertising, Business, Interactive Advertising, Marketing 2.0, Marketing and Advertising Network, Marketing.fm

I heard a recent rumor that Yahoo! may buy 3rd tier ad network Blue Lithium (maybe even as soon as five days from now). Has anyone else heard this? Jerry Yang must have caught the acquisition bug. [tags] yahoo, blue lithium, acquisitions, marketing, interactive advertising, ad networks, marketing.fm [/tags]

Posted by Lee on August 8, 2007

http://www.ericgfriedman.com/2007/08/08/yahoo-blue-lithium-another-acquisition/

Google Alerts & Feedburner’s RSS

8 Comments
by on August 1, 2007  •  Permalink
Posted in Advertising, Brands, Business, Internet, Marketing, Marketing 2.0, Marketing and Advertising Network, Marketing.fm, RSS, Technology

From a marketing perspective, I think RSS will ultimately replace email marketing and other forms of “elected” customer communication. For example, instead of receiving emails from your favorite brands and stores on a monthly or weekly cycle, RSS marketing will allow customers to receive updates only when there is relevant news such as a sale [...]

Posted by Lee on August 1, 2007

http://www.ericgfriedman.com/2007/08/01/google-alerts-feedburners-rss/

Marketing.FM Links Round-Up: 4/11/07

4 Comments
by on April 11, 2007  •  Permalink
Posted in Advertising, blogs, Books, Brands, Business, Interactive Advertising, Internet, Links Roundup, Marketing, Marketing 2.0, Marketing and Advertising Network, Marketing Blogs, Marketing Links, Search, Self-Marketing 2.0, Software, Technology

Welcome back to another Marketing.fm Marketing links roundup. We find interesting marketing and advertising articles around the web and around the blogosphere and share them with you to catch up on anything missed and hopefully share some interesting information. Enjoy! Five Ways to Do Better In a Phone Interview: I recently started reading Penelope Trunk’s [...]

Posted by Lee on April 11, 2007

http://www.ericgfriedman.com/2007/04/11/marketingfm-links-round-up-41107/

Marketing.fm Turns 1 Year Old

4 Comments
by on March 3, 2007  •  Permalink
Posted in Advertise Different, Advertising, Advertising Agency, blogs, Books, Brands, Business, Conferences, Consumers, funny, Globalization, Interactive Advertising, Internet, Links Roundup, Marketing, Marketing 101, Marketing 2.0, Marketing 2.0 101, Marketing and Advertising Network, Marketing Blogs, Marketing Links, Marketing Podcast, Marketing Podcasts, Marketing.fm, memes, Mobile, Movies, New Markets, Out of Home, Podcast, Podcasts, Polls, Print, Radio, Research Different, Reviews, RSS, Search, Self-Marketing 2.0, Social Networking, Software, Technology, Television, Video, Viral, Viral Marketing, VOIP
Tagged

Its official – we have been blogging for 1 year! It all started with a first blog post called Joining the conversation on March 3rd 2006 and we havnt looked back since. (first post here) Our initial message is still true today and hopefully we have fulfilled our promise to cover the latest and greatest [...]

Posted by Eric Friedman on March 3, 2007

http://www.ericgfriedman.com/2007/03/03/marketingfm-turns-1-year-old/

Revising John Wanamaker

5 Comments
by on November 2, 2006  •  Permalink
Posted in Advertise Different, Advertising, Advertising Agency, blogs, Brands, Business, Consumers, Interactive Advertising, Internet, Marketing, Marketing 2.0, Marketing and Advertising Network, Marketing Blogs, Marketing.fm, Research Different, Technology

Thanks for the comments and feedback on this post.It is worth noting that Nielsen measures 10,000 television households which is significantly more than just 10,000 people (as previously suggested in my post). My friend Pace from Nielsen was kind enough to correct me). Half the money I spend on advertising is wasted; the trouble is [...]

Posted by Lee on November 2, 2006

http://www.ericgfriedman.com/2006/11/02/revising-john-wanamaker/

Marketing Links Roundup – 8/25/06

No Comments
by on August 25, 2006  •  Permalink
Posted in Advertise Different, Marketing, Marketing and Advertising Network, Marketing Blogs, Marketing.fm

Its Friday! In hopes of giving readers some links from around the web and the Marketing and Advertising Blog Network – I thought I would include some links from members! Marketing and Advertising Blog Network Links: How to be a better CMO – ANA Marketing Maestros 7 Deadly Sins of a Viral Video – Adrants [...]

Posted by Eric Friedman on August 25, 2006

http://www.ericgfriedman.com/2006/08/25/marketing-links-roundup-82506/