When I first started working at foursquare I heard this term as a way of explaining that some things were not possible (right now!) but could be built in the future (soon!). It is one of my favorite terms for a lot of reasons, but mainly because of the challenge of overcoming whatever obstacle is [...]
All posts in category Marketing
Computationally Expensive (within project planning)
Posted by Eric Friedman on May 8, 2012
http://www.ericgfriedman.com/2012/05/08/computationally-expensive-withing-project-planning/
Get to the “ask” early
In most meetings the last 5-10 minutes are used to go over the “ask” or the crux of what folks are there to talk to in the first place. I have noticed a common occurrence where someone sets up a meeting or call to go over something new or propose something interesting, but they only [...]
Posted by Eric Friedman on May 7, 2012
http://www.ericgfriedman.com/2012/05/07/get-to-the-ask-early/
hello Homeland and the #screwcable problem
I have been thinking about cable tv and the future of video for what seems like forever. Much has been written here about tv in general, boxee, and the future of television (remember Joost?). Tonight I finished watching Homeland from Showtime – and tweeted about it (really great show by the way!) To my surprise it set [...]
Posted by Eric Friedman on January 9, 2012
http://www.ericgfriedman.com/2012/01/09/hello-homeland-and-the-screwcable-problem/
Buy a machine or buy the parts (creating vs. acquiring)
Last week I read a great post by Bryce Roberts of OATV called A Perfect Storm for Acqihires. In it, he details the current state of the union for big companies and small ones looking to build out portions of their expertise through acquiring entire companies, and adding/folding them into the larger entity and concludes: [...]
Posted by Eric Friedman on November 8, 2011
http://www.ericgfriedman.com/2011/11/08/buy-a-machine-or-buy-the-parts-creating-vs-acquiring/
Stream vs. Share (the new Facebook)
Last week everyone shared things online through things such as the Facebook “like” button. Starting last Thursday, everyone is now going to start streaming them with a new opt in functionality of all “verbs” on the new Facebook. Facebook held their F8 experience last week and according to MG Siegler, changed the game. I called [...]
Posted by Eric Friedman on September 26, 2011
http://www.ericgfriedman.com/2011/09/26/stream-vs-share-the-new-facebook/
Google AdSense ads to start showing +1 button
Google recently announced that they will be including the +1 button into AdSense ads. You can read more in the post, but this has significant impact for advertisers who can now get a ton of social data combined with their campaigns. From their email to AdSense customers We previously launched the +1 button on Google [...]
Posted by Eric Friedman on September 22, 2011
http://www.ericgfriedman.com/2011/09/22/google-adsense-ads-to-start-showing-1-button/
12 years of ebay
I was recently thinking about the sheer number of services I have signed up for, certainly increasing in the past 5 years, and thinking back on some of the old services I don’t use anymore. I would ventures to say that my time on the VC side of things yielded probably 10 signups a week [...]
Posted by Eric Friedman on September 21, 2011
http://www.ericgfriedman.com/2011/09/21/12-years-of-ebay/
Bankless
I don’t have a bank anymore. Well thats not exactly true, but I don’t have a physical bank I can go into anymore. I now bank with Ally (Formerly GMAC) and have been happily with them for the past year. They don’t have any locations or branches that I can physically walk into. I do [...]
Posted by Eric Friedman on August 15, 2011
http://www.ericgfriedman.com/2011/08/15/bankless/
How to get a job at a startup
I am teaching a SkillShare class this week with Christina Cacioppo called how to get a job at a startup. I am excited to dive into this topic as I have sorted through a ton of resumes and had a number of people reach out about this question. I have been speaking to a number of people recently [...]
Posted by Eric Friedman on August 2, 2011
http://www.ericgfriedman.com/2011/08/02/how-to-get-a-job-at-a-startup/
Social Discovery and the Implicit Graph (explicit too!)
Recently I co-hosted an event with Ro Gupta from Disqus, Marc Leibowitz from StumbleUpon, Shaival Shah from Hunch, and Mark Coatney from Tumblr called Social Discovery and the Implicit Graph. We hosted the event at the new Union Square Ventures office as part of an ad-hoc Internet Week event in NYC. All the proceeds went to HackNY. We [...]
Posted by Eric Friedman on June 9, 2011
http://www.ericgfriedman.com/2011/06/09/social-discovery-and-the-implicit-graph-explicit-too/
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Eric Friedman is Director of Business Development at foursquare in NYC.
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