Image by LonelyBob via Flickr It seems to me that more and more companies are working towards what the cable and phone companies are calling the triple play package. This is where you get phone, Internet, and TV service all from one provider all with one bill, hopefully lowering the overall price and making things [...]
All posts in category Advertising
Would you pay for the NY Times?
Image via CrunchBase It is rumored that the NY Times is going to start charging folks for its content online. Would you pay $5.00 per month? Would you pay more? less? Blogs have weighed in elsewhere but I wanted to take a poll with my readers and get a dialogue going about this idea – [...]
Posted by Eric Friedman on July 13, 2009
http://www.ericgfriedman.com/2009/07/13/would-you-pay-for-the-ny-times/
MediaMath + Marketing.fm
Image via CrunchBase This blog continues to be an experiment in learning about Marketing and Technology. Since its inception I have tried out new features, ideas, and mediums to interact with and build a community. Today I am happy to announce my latest experiment showing off a re-marketing technology by MediaMath. I got the chance [...]
Posted by Eric Friedman on July 1, 2009
http://www.ericgfriedman.com/2009/07/01/media-math-marketing-fm/
Analytics Matters
Analytics matters today, just like it did yesterday, last year, and 5 years ago. In fact, it has always mattered. People, projects, companies, and teams tend for forget the importance of analytics from the earliest stages of a product or service. Its free! If you havn’t done so, go drop in free Google Analytics code [...]
Posted by Eric Friedman on June 30, 2009
http://www.ericgfriedman.com/2009/06/30/analytics-matters/
Madison Avenue Blues Video
You have probably seen my thoughts on the upfront here before but this video is an amazing parody of everything wrong with the traditional advertising business today – enjoy.
Posted by Eric Friedman on June 8, 2009
http://www.ericgfriedman.com/2009/06/08/madison-avenue-blues-video/
Behavior, naming, and the Streets of Tomorrow
Image via Wikipedia I have been thinking about naming conventions for products and services lately and how user behavior should influence these decisions. As more services, products, people, and ideas come online – search engines try to help users find this data by surfacing these web pages after someone queries the engine. As you go [...]
Posted by Eric Friedman on April 27, 2009
http://www.ericgfriedman.com/2009/04/27/behavior-naming-and-the-streets-of-tomorrow/
Domino City – Sony Bravia Ad
Sony has come out with another colorful Bravia ad embedded below which I just found via ExitCreative As you may remember I have liked the previous Sony Bravia ads and posted both of them here.
Posted by Eric Friedman on October 21, 2008
http://www.ericgfriedman.com/2008/10/21/domino-city-sony-bravia-ad/
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Eric Friedman is Director of Business Development at foursquare in NYC.
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