Read what I am up to now

Eric Friedman

Eric Friedman


Eric Friedman is EIR at Expa focussed on early stage companies.  Previously at Foursquare for almost 6 years, Eric helped build the Business Development team (2 years) followed by starting the sales team with the first scalable revenue products as Global Senior Director of Sales and Revenue Operations.  Helping build the local sales, mid market sales, national sales, and ad tech practice (Pinpoint) Eric helped turn Foursquare into a business.

Eric was formerly at Union Square Ventures, a venture capital firm focussed on early stage web services and technology companies.  He also spent three years working at Reprise Media, a full service SEM, SEO, and social media agency startup that was acquired by IPG in 2007.  Prior to that Eric spent time at Grey Advertising working at Mediacom and Beyond Interactive with clients within both divisions.  Eric has combined his entrepreneurial interests and experience in product management, finance, marketing, and account management in his work.  Eric has a BBA from George Washington University.

I use this blog as a platform for my own views, not that of my employer, and to get feedback on ideas, think about projects and learn new things.


This site was originally started as an experiment of blogging in general and a way to participate in the conversation. Since its inception it has grown to include a network of other marketing and technology bloggers, become a source for marketers looking to define marketing 2.0 topics, and become standard marketing reading for many in their daily blog rolling.

View Eric Friedman's profile on LinkedIn

If you want to get in touch send me an email at Eric Friedman AT gmail


Speaking Engagements / Other stuff


3/31/2014 – Launch of Foursquare Ad products in LatAm with IMS – AdExchanger

3/27/2014 – Launch of Foursquare Ads in LatAM – ClickZ

2/27/2014 – Foursquare Audience Network overview – AdAge

2/17/2012 – GW Alumni Blog

11/07/11 – WSJ Live Lunch – Steve Jobs book interview

11/01/11 – Social Media Analtyics

10/11/11 – Web 2.0 Expo NY – Play to Win: How RadioShack and foursquare partner on location marketing

09/22/11 – ABC Segment  with Tory Johnson

06/08/2011 – Social Discovery and the Implicit graph – Union Square Ventures – Curated conversation with about 35 participants – blog post

06/07/2011 –OMMA Mobile 2011 – New Deal: Will Coupons, Flash Sales, Check-Ins Localize Mobile?

SXSW 2011

InAustin SXSW – A Connecting People Film

May 2010 – Social Media Symposium – New World Stage