eyewonder ad is definitely a pain if its automatic on page load – its funky and not a pain if it is user initiated..

Not when you have started showing the desired content – once people can see what they want to see, to have it covered up is too interruptive and is too much of a pain.

By showing an ad before showing the desired content, whilst still more irritating than not seeing it at all, there is more of a value exchange though there is a limit to this. (imagine everytime you clicked a link you saw an ad.. publishers chould show an ad every X clicks or just the first entrance maybe).

Of course that only works if everyone adopts it.. or if there is a unique value to the content. Otherwise visitors will leave in droves for other sites that do not interrupt.

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im new to this Eric can u help me out?