Being Personal

Long Tail Boat on The Beach
Image by momentitoo via Flickr

In a time where everyone is feeling the affects of the financial markets I have found that being personal can go a long way. Even with something like my own blog – providing a personality can mean the difference between thinking about a blog as a company vs. a person. Marketing.fm actually turned 3 years old this month, and it has been quite a journey.

I was recently reminded that my own blog was “an experiment” and something that is ever changing and evolving. I realized that one of the major reasons I have not been posting as much is that I cannot compete with a longer more complete post found elsewhere, nor could I compete with an exclusive story or break information.

I provide insight into things that happen through my own filter.

That was always the genesis of this blog and what I will be returning back to. Posting has been light, and I have always preached that you should not apologize for that but rather find out what the roadblock has been. I discovered that I was writing for too many different sources and without the personality that once ran through the veins of every post.

This blog has provided a number of different things – podcast, marketing network, advertising opportunities, friends in real life, networking contacts, a job!, insight, a frame of reference, a springboard for my own voice, a platform for others, and an ongoing experiment.

Marketing.fm Turns 2
Marketing.fm Turns 1

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  • AdamSinger

    Huge! Congrats Eric, that is a nice milestone.

  • http://thefuturebuzz.com AdamSinger

    Huge! Congrats Eric, that is a nice milestone.

  • http://elgaffney.com elgaffney

    Happy belated anniversary.
    “I have always preached that you should not apologize for that but rather find out what the roadblock has been.”
    So true – and something you've taught me.
    Great post and looking forward to more.

  • http://elgaffney.com elgaffney

    Happy belated anniversary.
    “I have always preached that you should not apologize for that but rather find out what the roadblock has been.”
    So true – and something you've taught me.
    Great post and looking forward to more.

  • http://thefuturebuzz.com AdamSinger

    Huge! Congrats Eric, that is a nice milestone.

  • http://elgaffney.com elgaffney

    Happy belated anniversary.
    “I have always preached that you should not apologize for that but rather find out what the roadblock has been.”
    So true – and something you've taught me.
    Great post and looking forward to more.

  • http://mentorrhonda.blogspot.com/ Rhonda

    I agree with you on this. It is a lot easier to do any kind of business when you know something personal about the person. You provide a lot of good information here. I will have to subscribe to be able to read more!
    Have a great day!

  • http://www.marketing.fm EricFriedman

    Thanks

  • http://www.marketing.fm EricFriedman

    Thanks

  • http://www.marketing.fm EricFriedman

    Thanks Seth – more is coming soon.

  • http://www.marketing.fm EricFriedman

    Thanks Seth – more is coming soon.

  • http://mentorrhonda.blogspot.com/ Rhonda

    I agree with you on this. It is a lot easier to do any kind of business when you know something personal about the person. You provide a lot of good information here. I will have to subscribe to be able to read more!
    Have a great day!

  • http://www.marketing.fm EricFriedman

    Thanks

  • http://www.marketing.fm EricFriedman

    Thanks Seth – more is coming soon.

  • http://www.stealthmarketing101.com Stealth Marketing

    You are right about being personal, I have decided to start writing emails to my subs instead of the auto response and my sales have gone up about 2.4% I know it doesn't seem like much, but those in the know understand that a few % can make a huge diff.

    Thanks for the info!!

  • http://www.stealthmarketing101.com Stealth Marketing

    You are right about being personal, I have decided to start writing emails to my subs instead of the auto response and my sales have gone up about 2.4% I know it doesn't seem like much, but those in the know understand that a few % can make a huge diff.

    Thanks for the info!!

  • http://www.marketing.fm EricFriedman

    That is huge when you consider the open rate and success rate of some email campaigns.

  • http://www.marketing.fm EricFriedman

    That is huge when you consider the open rate and success rate of some email campaigns.

  • http://www.stealthmarketing101.com Stealth Marketing

    You are right about being personal, I have decided to start writing emails to my subs instead of the auto response and my sales have gone up about 2.4% I know it doesn't seem like much, but those in the know understand that a few % can make a huge diff.

    Thanks for the info!!

  • http://www.marketing.fm EricFriedman

    That is huge when you consider the open rate and success rate of some email campaigns.

  • http://www.stealthmarketing101.com Stealth Marketing

    You are right about being personal, I have decided to start writing emails to my subs instead of the auto response and my sales have gone up about 2.4% I know it doesn't seem like much, but those in the know understand that a few % can make a huge diff.

    Thanks for the info!!

  • http://www.marketing.fm EricFriedman

    That is huge when you consider the open rate and success rate of some email campaigns.

  • Anonymous

    Old   French brand Longchamp, walking   in the streets of Paris almost   every beauty there Longchamp bags, which LONGCHAMP LE PLIAGE active in   the streets of Paris like a rainbow!!! Longchamp   sale is crazy!