Penny Pranks – Office Max ad campaign

14 Comments
by on July 27, 2008  •  Permalink
Posted in Advertise Different, Advertising

I am not sure why but I find this new ad campaign by Office Max to be pretty funny. They sent a guy around NYC to try to pay for things in pennies.



I think what is funnier is some of the NY reactions to this payment type. Low budget, but effective. Shows you that you can actually buy something for a penny! I wonder if they will produce these and run the videos somewhere other than youtube.

Posted by Eric Friedman on July 27, 2008

http://www.ericgfriedman.com/2008/07/27/penny-pranks-office-max-ad-campaign/

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  • Kim

    Ha! That is such a great ad campaign. I like “Dave” as much as their old advertising character, the “Rubberman” :)

  • Kim

    Ha! That is such a great ad campaign. I like “Dave” as much as their old advertising character, the “Rubberman” :)

  • Kim

    Ha! That is such a great ad campaign. I like “Dave” as much as their old advertising character, the “Rubberman” :)

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  • http://www.business-supply.com Brad

    While I thought this campaign was good, I really like the Rubberband guy better. I think the “rubberband” guy appealed to a younger audience as compared to this latest one with Dave. I suspect that they would have been better suited to stick with the rubberband guy more long term like Verizon has the “can you hear me now” guy.

  • http://www.marketing.fm EricFriedman

    I will check it out

  • http://www.business-supply.com Brad

    While I thought this campaign was good, I really like the Rubberband guy better. I think the “rubberband” guy appealed to a younger audience as compared to this latest one with Dave. I suspect that they would have been better suited to stick with the rubberband guy more long term like Verizon has the “can you hear me now” guy.

  • http://www.marketing.fm EricFriedman

    I will check it out

  • http://www.business-supply.com Brad

    While I thought this campaign was good, I really like the Rubberband guy better. I think the “rubberband” guy appealed to a younger audience as compared to this latest one with Dave. I suspect that they would have been better suited to stick with the rubberband guy more long term like Verizon has the “can you hear me now” guy.

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