Magazine Subscription Delays

2 Comments
by on September 14, 2006  •  Permalink
Posted in Brands, Business, Consumers, Marketing, Marketing Blogs, Print

I recently subscribed to Fast Company magazine online. The whole process took about three minutes. At the end of the process, I was told that I should receive my first copy in 6-8 weeks.

Why does it take so long to receive a magazine subscription in this day and age? Shouldn’t they be able to process that request faster?

Magazine customer service should immediately send new subscribers a copy of the current issue and ensure prompt delivery of the next one.

Pardon the brief rant but at a time when the print industry is struggling to keep its subscriber base, it would be great to see some improvements.

[tags] fast company, print, magazines, marketing.FM, customer service [/tags]

Posted by Lee on September 14, 2006

http://www.ericgfriedman.com/2006/09/14/magazine-subscriber-delays/

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  • Anonymous

    Let me know if you figure out that mystery. That’s one of those things I never could figure out either.

  • http://heehawmarketing.typepad.com Paul McEnany

    Let me know if you figure out that mystery. That’s one of those things I never could figure out either.