“why didn’t they think of doing this sooner?”

Constructing a log cabin will hopefully become an easier task now that interlocking Eggo goodness will come in the shape of Lego’s.

links:
Kellogg’s official Eggo site
Lego official home

[tags] advertise different, Lego, Eggo, Kellog, marketing, marketing.fm, mashup, breakfast, waffles [/tags]